LIVI is Europe’s leading digital healthcare company backed by top tier investors including Accel and Index Ventures. Join us in our mission to build better and more accessible healthcare. We’re on a mission to build better and more accessible healthcare by providing digital and seamless digi-physical services that gives patients the best possible health care experience, regardless of location. Our headquarters are located in Stockholm but we’re expanding internationally, with live operations already in Norway, France and the UK.
The Paid Social Manager will be responsible for the delivery of best practice execution & integration across Paid Social (Facebook, Instagram, Snap, Youtube) for our key markets and help to drive the development of best practice and profitability in this key growth business area.
The role requires someone with experience working across all paid Social channels for our app and a proven record of delivering against both direct response - performance targets and brand targets.
This role would suit someone who can work with internal stakeholders and speak confidently about Paid Social platforms, the various channel specifics and trends.
Key responsibilities :
Proactively manage & develop campaigns across Social channels for our App. In-depth knowledge of strategies and tactics across all Paid Social channels that will help target achievement
Identify opportunities to help improve profitability of our biddable campaigns across markets
Accurately forecast and determine budgets across integrated, multi-channel campaigns
Ensure the smooth running and consistent delivery of search and related online campaign
Set up and manage accounts on Facebook, Instagram, Snap across multiple platforms using available placements
Ensure all paid social activity is being optimised effectively, utilising relevant in channel management, analytics and third-party tracking solutions
Manage, optimize and amend campaigns - understand key trends and implement them as quick and medium wins
Management of tracking, analysis and insights for all campaigns - deliver weekly reports to markets and follow-up on optimisation
Weekly & Monthly internal and client reporting.
Monitor executive workload, ensuring it is organised in an effective and efficient way and that market needs are being met
Significant experience 5+ years in paid social marketing
Expertise across channels essential and also understanding and management of performance creatives
The ability to think creatively with strong analytical skills is preferred
Good communication skills and the ability to present information effectively to a range of audiences and deliver against KPIs
Make and implement recommendations for campaigns including test and learn and new initiatives
Work closely with the Performance Director to develop the Paid Social proposition across the organisation. Mentor junior team members (best practice, stakeholder management, presentation skills)
This is your chance to work for a meaningful company that encourages personal development and celebrates diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, or marital status.
We offer a unique opportunity to gain a broad and deep understanding of the inner working at Europe’s leading digital healthcare provider. We value grit and a can-do attitude; there is a long and challenging journey ahead of us. You are brave enough to set high goals and then work passionately to achieve them. Last, but not least, we think you believe in that by working together we will achieve greater things than by working alone. At LIVI we care about each other and the world around us. Expect to have fun and learn new things every day!
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